The meticulous planning of BYD electric forklifts

In recent years, the sales volume of domestic internal combustion forklifts has continued to decline, while the sales volume of electric forklifts has steadily increased. Meanwhile, the sales volume of electric counterbalanced forklifts and AGV categories has grown rapidly year-on-year, accelerating the structural changes and upgrading demandsof industrial vehicle products.

Over the past seven decades, the Chinese forklift market has been in a state of flux, evolving from a lack of high-end products to a chaotic battle among low-end ones. The industry has also shifted from "manufacturing forklifts" to "making good forklifts". Traditional internal combustion forklift manufacturing enterprises have been making rapid progress and gradually begun to grasp the basic situation of the forklift market. Their distribution channels have been extending from first-tiercities to municipal and county markets. However, beneath the thick ice layer,undercurrents are surging, and the forklift industry is far from calm.

A single fallen leaf indicates that autumnis approaching. Many signs have already shown that the status of some traditional big brands in the industry is being shaken. Previously, due to the impact of the three-year pandemic, the construction machinery industry was under downward cycle pressure, and the overall market development was sluggish.Under such a macro environment, we still witnessed a growth in the sales of BYDforklifts against the trend. There is no doubt that it is an undeniable factthat BYD's new energy forklifts have taken the center stage in the field oflogistics handling machinery. However, as the saying goes, "Every generation has its own talented people." In this current booming trend of the rise of new energy forklifts, competition and challenges are still everywhere.

No one is an ever-victorious general, but there are always people who win.

With the arrival of the peak of Internet consumption, the warehousing and logistics industry has flourished. To enhancethe maximum storage efficiency of warehouses, many logistics enterprises are designing increasingly narrow logistics channels. Large fuel-powered forklifts cannot enter, while small manual forklifts find it difficult to carry more goods.

Byd forklifts, in response to industry painpoints, have redefined the target market and launched a 5-ton lithium battery forklift. It can climb up to 20% when fully loaded and has a traveling speed of18km/h. Up to now, it has become a popular product series in industries such as papermaking and beer. According to user feedback: "The operating cost of BYD forklifts is lower than that of fuel-powered forklifts. They can be fully charged in as fast as one hour. After three to five years of use, the overall cost advantage becomes even more obvious."

With the advent of the light era forindustrial vehicles, BYD forklifts promptly launched the light weight"F" series lithium battery counterbalanced forklifts. If optimizingthe usage habits and application scenarios of traditional forklifts is the courage and strength of BYD forklifts, then "tailoring to fit",customizing according to needs, and reducing costs and increasing efficiency for customers is the confidence of BYD forklifts.

In recent years, a wave of Chinese companies going global has been surging. From self-developed electric vehicles to trendy toys that blend art and business, and even coffee priced at 9.9 yuanper cup, an increasing number of Chinese brands are accelerating their pace of going global. Byd forklifts are well aware of this and have made early plans.They have developed a complete and mature product line of multiple series for many years to meet the diverse and personalized needs of global customers. And it has successively established R&D centers in Europe, North America and Asia, and segmented the market to create new energy forklifts that meet the needs of different users.

It is reported that Norway and the Netherlands have announced that they will ban the sale of fuel vehicles from 2025. France, Spain and other countries have also successively announced that they will gradually phase out fuel vehicles by 2035. This also confirms that BYD forklifts' farsightedness has once again enabled it to gain the upper hand in the internationalization wave.

By cutting through mountains and buildingBridges over rivers, constantly adapting to changes and driving forward withinnovation, in the surging market tide and the unpredictable competitiveenvironment, the wonderful story of BYD forklifts has just begun.